And Snapchat's shares take a tumble......
But there is one person who has the power (maybe unknowingly) to change Snapchat's share prices.
Reality TV star Kylie Jenner wiped $1.3bn (£1bn) off Snap's stock market value after tweeting that she no longer used its Snapchat messaging app.
Celebrity Kim Kardashian's half-sister posted: "sooo does anyone else not open Snapchat anymore? Or is it just me... ugh this is so sad."
Snap's shares sank after Ms Jenner's tweet about Snapchat's re-design to her 24.5 million Twitter followers.
One million people signed a petition demanding Snap roll back the change.
After dropping almost 8%, shares in Snap closed 6% down on Wall Street, and are now back near the $17 price at which the shares were listed when the company floated on the stock market in March of last year.
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